Mr Zen Ltd

Do you have a requirement for training in Online Marketing? Because we've been managing online marketing campaigns for travel companies for many years, we are happy to be able to offer bespoke training courses for your staff covering the following areas:

• Website Analytics - Using Google Analytics / HBX / Omniture / Web Trends and any other analytics tool to maximise ROI on you website and provide actionable insights and metrics for management reporting.
• Website Project Management - Are you struggling with the process of managing change on your website? Or are you a traditional marketing agency that is finding the process of changing to online tough with your current processes? Let us train your key staff to deliver web project on time and on budget.
• PPC Management - Running an effective PPC campaign is crucial to most marketing strategies. Whether you are managing an agency, or managing the PPC yourselves, we can give you insights into how to set budgets, measure ROI and get the best out of your campaigns.
• Building and Managing Websites for SEO - SEO is often described as a black art... Fortunately, much of the art can be handled by you if you wish. We can give advice on building websites, we can use your current website as an example and we can teach your staff how to optimise their copywriting and their thinking for maximising your positions in the search engines.